Category Archives: blog design

Coach Leigh Ann Dickey

Coach Leigh Ann Dickey shares her passion for design & blogging, inspires others

Name: Leigh Ann Dickey

Occupation: registered respiration therapist, self-employed, website design

Education: associates degree in health sciences-respiratory therapy, certificate in health coaching from the Institute of Integrative Nutrition, Oct. 2014

Residence: Gainesville, Georgia

By Emma Palova

EW Emma’s Writings

Lowell, MI – Leigh Ann Dickey wanted to share her story of losing 35 pounds when she joined the nutrition school. Dickey started out with a page on facebook, Instagram and a blog on WordPress two years ago using tutorials and mentors.

“I developed a nice site,” she said.

Coach Leigh Ann Dickey loves helping people.
Coach Leigh Ann Dickey loves helping people.

Dickey was offering a weight loss product. But when she sustained a head injury on her bicycle, Dickey took the site down.

Since she has always liked design Dickey wanted to master WordPress. She already had a great feather in her cap; 12 years of HTML coding. Dickey completely coded her animal charity site herself from the start.

She took a WordPress class to get up to speed in 2013 & 2014.  Dickey joined the Learn to Blog in 2014, but found out that she already knew a lot of the stuff from the WordPress classes.

The biggest challenge of blogging for Dickey was targeting her niche.

“I felt tossed around,” Dickey said in a Skype interview last week. “I was posting and sharing trying to target my niche. I went all over the place.”

 She tried health & fitness, business coaching and design. It wasn’t until recently she found that her real passion was teaching and coaching. So, Dickey launched her Soulpreneurs this week. Soulpreneurs is a membership site on the Genesis framework.

But, before that Dickey started a WordPress support group on facebook.

“It used to be enough to have a facebook page two years ago, but now you have to create a group,” she said.

Two years ago with a budget of $150, Dickey could increase traffic to her facebook page to 3,600.

However, two years in an online business is eternity.

“That was old school,” she laughed. “Start a facebook group not a page. Find like-minded people. Join other groups inside of facebook.”

Dickey offered a lot of advice for newbie bloggers. Number one on the advice list is determining your niche.

“It all starts with ourselves knowing what we enjoy doing,” she said, “And then turn that into business. People should ask themselves what is it that they enjoy doing all day long.”

According to Dickey, the advantages of realizing what you really like to do are the following:

  • You best will know a lot about it.
  • It will be easy to develop products and services around your niche or like.
  • Then you have to boil it all down to specific types that is; rather than pets narrow it down to dogs and then go further, different breeds and such.

In response to what she likes about blogging, Dickey was very spontaneous.

“I enjoy the process of creating that plays into my geeky side telling the story,” she said. “I enjoy helping people.”

Blogging was a life changing experience for Dickey who had suffered a head injury.

“Blogging helped me get past something and I relate that to overcoming obstacles in business and in life. It’s just human nature to get that feedback.”

The second part of Dickey’s story with more valuable advice will appear later this week. Stay tuned and feel free to comment with your advice.

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Tea with Mr. Vincent van Gogh

Afternoon tea with Mr. Vincent van Gogh

Watch for a story about the health benefits of tea. Each tea has a story coming from the fields with love.

High tea with VanGogh
High tea with VanGogh

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Emma Blogs Newsletter

April newsletter brings blog news in a capsule

Hello to all,

The April newsletter is here. It’s been on my radar screen since I’ve established Emma Blogs, LLC. Every month, the newsletter will feature news from the blogs portfolio, blogging tips and editorial/marketing calendar. Features will include  en excerpt from the  story of the month and a featured blogger. You can submit who do you think should be featured and why, as well as a story,a poem or a photo with links to your blogs. You can also submit a story about your niche business with a link.

April newsletter
Emma Blogs newsletter for April.

The deadline for submission for the May newsletter is April 20. Happy blogging.

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Memoir highlights Czech & Slovak Easter traditions

Easter 2015

Moravian villages  adhere to old Easter customs
Moravian villages adhere
to old Easter customs

Easter evokes memories of Czech Republic

By Emma Palova

EW Emma’s Writings

In my memoir “Greenwich Meridian,” I write about Czech and Slovak traditions that I have witnessed while living in Czechoslovakia with a touch of nostalgia. Some of them disappeared along with the old regimes, but most have survived mainly in villages and small towns preserved by enthusiastic small groups of people. Festive costumes for the holidays and special events reflect these traditions, as well as  music, dance, food, and customs specific to each village and town.

We lived in Zlin, Moravia, which is the central part of former Czechoslovakia embedded in traditions. Both as a child and an adult, I lived and visited with my grandparents in Vizovice, a treasure trove of traditions.

cousin Bronislav Pink
Cousin Bronislav Pink ready for “schmigrust”

Easter celebrations in Czech and some other European countries are longer by one day, and that is Monday.
We have always indulged in lavish preparations for the long Easter weekend. That meant having enough meat, desserts, eggs, and beverages for three days. There were long lines just like before any major holiday. I spent a lot of time standing in lines and listening to what the old broads had to say.
“I am not going to tell him how much I spent,” a woman  wearing a scarf and a fluffy skirt shook her head defiantly.
The other one with an apron over her dress smelled of burnt dough.
I thought, she must have burnt her kolache, a traditional festive pastry with plum butter.
The broad leaned closer to the first one and whispered something into her ear. Then they both laughed, until their bellies and chests were heaving up and down. I learned a lot standing in lines. The longer the line, the more I learned.
So, the culmination of it all is Easter Monday known for its “schmigrust,” an old whipping custom.

Traditional Czech festive costumes.
Traditional Czech festive costumes.

On that day, early in the morning ,large groups of boys and young men head out into the streets with their braided knot-grass whips or oversized wooden spoons decorated with ribbons. The day before, they spent many hours skillfully braiding their whips out of willow twigs or scouring the house for the biggest wooden spoon.
The boys go door to door, reciting traditional Easter carols like “Hody, hody doprovody,” asking the lady of the house for painted eggs. Then, they whip all the present women in exchange for decorated eggs and ribbons. Single women, and girls tied ribbons on top of the whip. I always wondered about the whipping custom, long before I ever set my foot out into the world. One day, grandma Anna finally explained it to me.
“It is supposed to resemble the whipping of Christ before he died,” she said.
“But, grandma that’s evil,” I cried.
Grandma just shrugged, and turned away. Later in life, I knew better than to question a tradition.

Easter desserts
Easter desserts

Women of the house offered  shots of plum brandy, usually home-made or acquired through bartering to the “schmigrust” groups. Even family members took part in this ritual. Uncles and cousins visited for coffee, festive desserts such as kolache, shots and meaningful conversation.
On a good year, and especially when I was a teenager, we got anywhere around 100 passionate revelers. Sometimes, I ran out of ribbons. The boys and young men, competing against each other, took pride in the number of ribbons they got. The craft stores had to stock up with meters and meters of ribbons, plain or embroidered. The hens, of course, felt obligated to produce more eggs.

For more on Easter desserts go to CJ Aunt Jarmilka’s Desserts on http://jkarmaskova.wordpress.com

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Copyright © 2015 story and photos by Emma Palova, costume photo by “I love Czech Republic” photo group

Monthly newsletter

Hello to all,

I have created a monthly newsletter so all can stay in the loop. It highlights news from my Emma Blogs including the flagship EW Emma’s Writings site on http://emmapalova.com

I will always feature in it: the current editorial calendar and excerpts from the editor’s picks for each month. The editor’s pick for the month of April is the story “IW Hiker babe walks 4,600 miles in memory of daughter.” I will also include valuable blogging tips both in content and in design. Eventually I will add marketing tips as well.
You can find the story on the company blog/website Emma Blogs on http;//emmablogsllc.wordpress.com
Blogging is a constantly evolving story. You can send your story with a link to your blog. Why did you start blogging?

Happy Easter and blogging to all from
Emma and the EW team

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Full spring calendar link

Spring editorial/marketing calendar ready through June

By Emma Palova

EW Emma’s Writings

The full editorial/marketing calendar is on the company site Emma Blogs, LLC on http://emmablogsllc.wordpress.com

The last event in March is the local Lowell Expo on March 28th at the Lowell High School from 9 a.m. to 3 p.m.

Lowell Community Expo
Lowell Community Expo

The calendar gives you a preview of stories and themes coming from the end of March through June. It is not set in stone, I always make it as flexible and versatile as possible.

It also gives an idea for marketing around the themes relevant to each month. It doesn’t exclude anything.

That’s the beauty of the Internet compared to print media; the speed and the versatility, as well as the turnover of stories. You can make it weekly, monthly, quarterly or annually depending on your blog and business.

I prefer quarterly because it gives enough leeway yet it helps stay on track and up with tasks. The calendar also depends on the frequency of your postings and the format of them.

Overall, it is worth spending time working on it rather than haphazardly writing about anything at hand. The calendar also organizes your overall strategy and thoughts into more manageable segments.

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Copyright (c) 2015 Emma Blogs, LLC. All rights reserved.

Editorial calendar spring

Check out the new editorial calendar for spring from the end of March through June on Emma Blogs, LLC. The calendar has listings of events and activities in the area from Expos to festivals, and customer appreciation days.

Czech Easter traditions
Czech Easter traditions

Earth Day on April 22

Hiking trails on Earth Day.
  Hiking trails on Earth Day.

The new site with the editorial calendar and newsletter is the company Emma Blogs, LLC site on http://emmablogsllc.wordpress.com

Emma Blogs LLC
Company site Emma Blogs, LLC on WordPress.

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At a loss

Blogging 201, assignment Day 7, create an event

By Emma Palova

EW Emma’s Writings

Lowell, MI -I must say I am at a loss with today’s blogging assignment #7 to create an event, whether virtual or real.

I’ve been thinking about WordPress Camps for some time. But, I live in the Midwest, and other than Chicago, I can’t seem to find a hub for bloggers.

Come on fellow bloggers step up. Where are you?

Looking for ideas
A dam in Czech Republic to me resembles a surge of ideas.

I know I can create an event with a long stretch of imagination. I am inclining towards a virtual blogging event, maybe a weekly or biweekly discussion on a theme that will attract attention and not disputes and complaints.

I have some friends around here who are on Goodreads. That’s it. Of course I haven’t searched high and low either.

I tried the Coffee Cake Internet Discussions page on my EW Emma’s Writings and I did not get a lot of response. But, I wasn’t advertising or marketing it either,  and as a new blogger I didn’t have that much time.

All of the above seem like excuses for not creating an event. This is my goal. After the virtual event weekly or biweekly depending on interest, I would like to create a “reality blogging” event in a manageable dimension. That is with or without an avocado dip, on the couch or at Ella’s Coffee & Cuisine with or without the Kardashians.

Any ideas on either the format of the event or the subject?

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Social media blitz

Get connected, be social

By Emma Palova

Lowell, MI- I decided to contribute to the Blogging 201 discussion Day 6 on social media. I am sharing my experience with the much coveted social media.

There are three or more social media distinctions on the WordPress platform.

Number one: sharing buttons or white boxes either in your settings, you drag which services you want. Or on your dashboard in the Publish section on the right, you see Publicize and you click on edit. Add the ones you want. Then of course you want the public to use the sharing buttons as well.

Number two: The much coveted facebook like widget that can go into almost any sidebar. However, the facebook like widget works only with facebook pages, not with personal fb.

So, you first create a facebook page, if you don’t have one. Then copy its URL into the facebook page like widget. Make sure you save. It takes a few minutes. Then, your post on facebook will show in the fb widget on your blog, along with heads of the people who like your page.

The same goes for Instagram except that your photos will show.

Number three: Social media icons. Best placement on top in the upper right hand corner or in the footer. You can find them on the Internet, copy their code and paste into your text widget or you can also find them in the support section of WordPress titled Social Tools. Again copy and paste into the widget text box, and save.

Don’t forget to connect them to your social profiles like Twitter, facebook, LinkedIn and/or Google +.

That means replace the text in the brackets with your let’s say Twitter URL.

However, all this is pointless unless you’re working both your blog and your facebook page. That means regular posts with photographs, logos, polls, events and such.

Happy connecting.

Feel free to e-mail me with questions.

Emma

Copyright (c) Emma Blogs LLC